Twitter launches feature for people to follow ‘topics’
Early next week, there’ll be a new way for Twitter users to keep up with the subjects they’re interested in. It’s a new feature called ‘topics’ which launches on 13 July, and it involves following...
November 7, 2019
Twitter ups pressure on Facebook by banning all political ads
Facebook has been under pressure over its policy on political advertising: and specifically, on its policy of not taking down ads by politicians even if they include outright lies. Yesterday, Twitter upped the pressure on...
October 31, 2019
Twitter users up 17% but company misses analysts’ revenue forecasts
Twitter is the latest social network (see also: Snapchat) to see its share-price hit after quarterly financials that didn’t shape up to analysts’ expectations. Twitter’s ‘monetisable daily active users’ (mDAUs,...
October 25, 2019
Peering inside Music Twitter
Pitchfork has a long feature on the impact that Twitter has had on music (and vice versa) and it’s heavy on the social repercussions and controversy caused when acts take control of their own communication. The tone is...
October 15, 2019
Twitter revenues and daily users are both up year-on-year
It’s clearly the month for better-than-expected financial results for social apps previously thought to be on the slide. First we had Snapchat’s impressive figures for the second quarter of 2019, revealing that it now...
July 29, 2019
Takedowns amp up the pressure on Twitter over music-licensing
A complaint from a musician about Twitter taking down a clip he posted of himself playing Elton John’s ‘Crocodile Rock’ turns out to have a bigger significance. Scott Bradlee of the group Postmodern Jukebox actually...
May 17, 2019
Twitter and Snapchat publish their latest financial results
Two social networks that have faced challenges around their user-growth published their latest quarterly financial results yesterday. So how are Twitter and Snapchat doing? Twitter’s financial numbers were good: revenues...
April 24, 2019
Twitter’s new video analytics tool helps marketers with timing
Twitter has launched a new analytics tool for people and companies posting video on its platform. It’s called Timing is Everything, and we think it could be quite useful for musicians. “Timing is Everything displays...
March 7, 2019
K-Pop music sparked 5.3bn tweets on Twitter in 2018
Twitter is shouting proudly about the popularity of Korean pop music within its community: “With a new global record of 5.3 billion tweets last year” according to a blog post yesterday. Naturally, this is about K-Pop’s...
February 22, 2019
Would you trust a bot to handle your Twitter feed?
We’ve written a fair bit about the use of bots to automatically respond to fans on Facebook Messenger. But what about turning your tweets and (if you’re a company) LinkedIn posts over to a bot? That’s the gist of Swiss...
February 19, 2019
Twitter financials improve but it’s losing monthly active users
Financially speaking, Twitter had a good final quarter of 2018: its revenues grew by 24% year-on-year to $909m, while it reported a net profit of $255m for Q4. For 2018 as a whole, Twitter’s revenues were up by 25% to...
February 8, 2019
Snapchat and Twitter reveal their latest financial results
Snapchat versus Instagram may be the existential social-app battle of 2018 (and by that we mean it looks more existential for Snapchat) but yesterday gave us the chance to compare its performance with another social network,...
October 26, 2018