Tag: umg

Welcome to the first Sandbox of 2020. Lead: It is now 10 years since we published the very first edition of Sandbox, so to start a new decade we speak to marketers from around the world about the tools and trends that shaped...

It had been reported that Vivendi was keen to finalise its deal to sell 10% of Universal Music Group to a Tencent-led consortium by the end of 2019. It just about squeaked in, with the agreement signed on New Year’s Eve....

As part of a collaboration between UMG, the EMI Trust and youth-community charity The eXceL Project, the three-day education programme Secret Studio has resulted in the release of two new original tracks. The eXceL Project’s...

Richard Branson might have launched Virgin Records and Virgin Airlines but they were two very distinct entities. Now the two worlds are now colliding as Universal Music Group is partnering with Malaysian airline AirAsia to...

It’s been known for some time that Chinese tech firm Tencent is in talks to buy a 10% stake in Universal Music Group, with an option to acquire another 10% for up to a year afterwards. The deal is thought to value UMG at...

Music website The Fader has been doing some digging into a series of streaming compilations released by Universal Music Group. It claims that UMG has released ‘hundreds’ of albums on Spotify based on specific topics...

Universal Music Group is shaking up its ‘college lifestyle marketing program’ in the US, with a new team, and brand, called °1824. The label describes it as “a new marketing, content and experiences team powered by...

Vivendi’s latest quarterly financial results yesterday provided us with an update on the company’s plans to sell up to half of Universal Music off to partners. Talks with Tencent to buy up to 20% of UMG continue: Vivendi said that...

Universal Music Group has long had bold ambitions in visual content – with its Globe Production arm being the most obvious place to point towards in terms of what it has been doing here over the years. But there is more...

Universal Music Group made a very interesting move in India yesterday, with its Universal Music India (UMI) subsidiary teaming up with artist and entrepreneur Nas’ Mass Appeal Records to launch a new label called Mass...

Taylor Swift’s new album ‘Lover’ drops on 23 August, and she has teamed up with YouTube for a live-streamed event the day before called ‘Lover’s Lounge (Live)’. It’ll see Swift performing a new track from the...

The revolving door between major labels and streaming services continues to spin – and it IS a revolving door: UMG’s recent hiring of Spotify’s Mike Biggane as its EVP of music strategies and tactics shows the flow...