Tag: user-generated content

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Queen launch three fan-made music videos with YouTube

In July this year, Queen and Universal Music Group announced a contest with YouTube called ‘You Are The Champions’, tasking fans with creating new videos for three of the band’s hits. Three months on, and the winning...
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UGC is the key success metric on TikTok says Fanbytes founder

MBW has an interview with Timothy Armoo, founder and CEO of Fanbytes, where he talks about the TikTok campaign for Decca-signed act Aurora based around her track ‘The River’ which was about sending out “a positive...
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Instagram tipped to debut TikTok-style ‘Clips’ feature’

If anything is qualified to be a ’TikTok killer’ it’s Instagram, and it seems like the app is readying a new feature that may strike directly at Bytedance’s buzzy social app. The feature is called ‘Clips’,...
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User-generated content may account for $1.2bn of music revenues

Billboard’s latest article about Facebook’s music strategy is interesting, but the sentence that jumped out at us is actually towards the end of the piece. “UGC already accounts for $1.2 billion of the global recorded-music...
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Facebook expands its UGC licensing deals to India and Thailand

Spotify, YouTube Music and now Facebook: who *isn’t* launching their music activities in India this year? Of course, Facebook isn’t running its own music-streaming service there. Instead, the social network has expanded...
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Sandbox Issue 222: SYNC IN. Music Synchronisation Gets Smarter

Lead: as synchronisation grows in importance, a new wave of tools is emerging to make that whole process work seamlessly and smarter, covering both micro-licensing and pitch management. We look at the key players here, what...
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Sandbox Issue Seventy One: Remixed Message

Seven years ago, remix competitions were a new and exciting marketing opportunity, with everyone fired up on the possibilities of UGC and how it could create a different connection between artist and fan. Their growing ubiquity...
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UGC sites will not be penalised under new Google searches

Popular UGC (user-generated content) sites such as YouTube will largely avoid the effects of Google’s new anti-piracy search rankings despite racking up a large number of copyright infringement notices, the search giant...
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Music Ally Report: Nokia’s CWM service struggles to move beyond its niche

Our lead examines Nokia's Comes With Music unlimited download service performance from its launch to explain why it has not took off as expected.