Posted inNews

Verizon bundle will offer six months of Apple Music

Fresh from reportedly overhauling Spotify for paid subscribers in the US, Apple Music is looking to capitalise on its advantage with a new telco deal. The telco in question is Verizon, which from 16 August will be offering six months of Apple Music for free to new and current subscribers to its Verizon Unlimited tariffs.

But Verizon says this is part of a much bigger, longer-term deal with Apple Music. “This first-of-its-kind offer is just the first step in an exclusive partnership with Apple,” said its VP of marketing Angie Klein in a statement.

The Unlimited plans start at $75 for a single customer, although the price per plan drops to $40 at its lowest tier if four lines are bought (i.e. a family plan). It’s just the latest such deal for Apple Music: in June it began a similar six-month bundle partnership with Etisalat in the United Arab Emirates, for example.

Posted inNews

Vessel to shut down after Verizon acquisition

The rumours were correct: online-video startup Vessel is being acquired by telco Verizon. However, the company founded by former Hulu boss Jason Kilar will be shutting its app down as part of the deal.

“The telecom giant is acquiring Vessel’s product and technology, but plans to shut down the Vessel service,” reported Recode yesterday, adding that Vessel’s CTO Richard Tom will now be taking a similar role for Verizon’s digital entertainment division, including video service Go90.

Posted inData, News

DanceOn music MCN has generated 5bn video views

We’ve written a fair amount about multi-channel networks (MCNs) like Maker Studios, BroadbandTV and Fullscreen.

One of the most popular MCNs is focused on music, however: DanceOn, whose co-founders include Madonna and manager Guy Oseary.

Focused on dancing videos, DanceOn now has a network of 30 million subscribers on YouTube, who’ve helped it generate around 5bn video views.