One of the announcements made at the NY:LON Connect conference this week came from music analytics firm Viberate.
In advance of NY:LON CONNECT 2023, we asked Vasja Veber, co-founder of music data analytics platform Viberate – and one of the co-headline sponsors of the event – to share some key […]
Profoundly unsurprising news of the day: Taylor Swift has been hugely popular on social media for a long, long time.
Analytics firm Viberate has been digging into the Netflix bump for artist and actor Sofia Carson, star of Purple Hearts.
The music analytics firm’s ‘Post-pandemic Festival Report’ analyses the lineups and ticket prices of 500 of the top music festivals globally.
With so much analytic data for artists and their teams to chew over, their challenge is digesting this data in a way that delivers insight and helps grow an artist’s […]
Lead: Experiential brand activations in a non-live world – Creating effective brand activations has never been easy – but there was one basic starting point: find an event with lots of people, and connect with them. With concerts and festivals curtailed for the next six months at least, brands are partnering with musicians online to create […]
It takes a brave person to get involved in arguments between the world’s keenest superfans over whether one artist is better or bigger than another. So doff your caps but […]