Tag: virtual reality

We reported last week on virtual-reality music startup MelodyVR’s postponement of its planned expansion to Latin America and Asia Pacific, due to the coronavirus pandemic. However, the company’s growth hopes...

Virtual-reality music startup MelodyVR is seeing a silver lining in the coronavirus outbreak – its content sales are up – but it’s also forcing a pause in the company’s global expansion plans. On the first...

Virtual reality music game Beat Saber has now sold more than two million copies since its early-access release in November 2018. Facebook acquired the game and its developer Beat Games in November 2019, too. Now the game...

Virtual reality, eh? What a flop. Headset sales have been sluggish (and falling), and none of the various music-focused VR startups are making much money. Boo to all that. But wait a minute: some people are making decent...

Lead: With pretty much everything available at all times, the fundamentals of catalogue marketing have had to bend to the needs of the streaming market and the social media landscape. There is still a role for the deluxe...

Nielsen’s SuperData subsidiary has published some new figures for the ‘XR’ (‘cross reality’) market – essentially AR, VR and hybrids of the two – including the latest estimated sales figures for the top...

Virtual reality entertainment firm AmazeVR has raised $2.5m of new funding, with the investment arm of K-Pop music company YG Entertainment participating. YG Investment chipped in to a round that brings AmazeVR’s total...

“VR is shit! It’s shit but it doesn’t have to be. Certainly the hardware’s not all the way there yet, it’s quite bulky and if you put it on for an hour or so you’re going to get a pretty raging headache and neck...

Broadway-musicals firm the John Gore Organisation (JGO) is expanding its investment in music-VR startup MelodyVR, spending $1m to increase its stake in the company to just under 8.4%. This represents JGO (or rather, John...

Augmented-reality startup Magic Leap has raised a startling $2.6bn of funding since 2014, and shipped its first ‘Creator Edition’ AR headset in August 2018. How has that done? Awkward-face emoji. Tech-news site The Information claims that...

Beat Saber has been one of the success stories in the modern virtual-reality industry: the music-rhythm game sold its one millionth copy in May 2019, nine months after the $20 title’s release. Now that success has led...

Music Ally has been writing about music virtual-reality startup TheWaveVR since it emerged in 2016, impressed by its emphasis on interactivity and game-like visuals with live concert and DJ-set performances, rather than...