Tag: virtual reality

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Jean-Michel Jarre talks creativity, tech and music’s AI future

Jean-Michel Jarre has been pushing the boundaries of electronic music and reimagining what live concerts can be since the 1970s. The French composer and producer’s one-off spectaculars – for example Place de la Concorde...
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Sandbox Issue 216: Tuning In. Connected TV Marketing in Focus

Lead: Music on TV increasingly feels like a relic of the past. Only a handful of shows have any kind of musical guests today and even MTV stopped having promo videos as its main focus years ago. But marketing music on TV...
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MelodyVR plans to start live VR concert streams this year

Music virtual-reality startup MelodyVR says it plans to start live-streaming concerts in VR by the end of this year – and that it expects the demand for VR headsets to pick up in the years ahead. Asked about the debut...
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Oculus Rift headset ditches movies: ‘Rift is used primarily for gaming’

How big will music – and specifically music-video content – really be on virtual-reality headsets? There’s a warning shot in the latest announcement from Facebook’s Oculus VR division, which is canning its...
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VR startup Broomx Technologies joins Abbey Road Red incubator

Abbey Road Studios’ startup incubator Abbey Road Red has announced its latest addition: Barcelona-based startup Broomx Technologies.
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Facebook reveals new Oculus Quest virtual-reality headset

In a busy day for Facebook news, the company unveiled the latest virtual-reality headset from its Oculus VR division. It’s called the Oculus Quest, and will go on sale in the spring of 2019 starting at $399. Like this...
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Virtual-reality headset sales are down by a third year-on-year

The virtual-reality business is well into its latest trough of disillusionment after its last period of hype. Research firm IDC is putting a brave face on the latest figures for VR headset shipments, however. It claims...
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Virtual-reality music startup MelodyVR says its early metrics are ‘extremely encouraging’

Virtual-reality music startup MelodyVR launched its app commercially in the US and UK on 1 May, then in eight more European countries on 26 June. So its just-published figures for the first half of 2018 – revenues of...
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MelodyVR signs deal with Alexandra Palace to record shows and offer virtual tickets

Having already signed deals with labels, UK-based VR company MelodyVR is now signing partnerships with venues. It has just announced an exclusive deal with Alexandra Palace Trading Ltd (APTL) to record shows at Alexandra...
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Sandbox Issue 210: Bounty Hunters. The Buried Treasure of Affiliate Marketing

Lead: Affiliate marketing in music used to mean taking a few pennies from download sales that you drove on iTunes or CDs that you pushed on Amazon. But with Apple Music offering significant bounties for driving subscriptions...
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MelodyVR signs NEC Group Arenas deal for livestreaming push

Musical VR startup MelodyVR launched with a focus on pre-recorded performances from artists, but it has always been open about its desire to stream concerts live as well. Now those plans are coming in to focus. Today,...
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Sony launches virtual-reality experience for artist Tom Grennan

Sony Music’s relationship with Sony’s consumer-tech and gaming divisions has always been fertile ground for virtual-reality experiments with artists, thanks to the PlayStation VR headset. We’ve written about VR projects...