Tag: virtual reality

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Music in the metaverse: ‘Moving away from audiences and toward communities’

"I don't think that artists really have a better option for a scalable community play than getting involved in the gaming space..."
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Meta’s Fred Beteille predicts ‘a revolutionary phase in music’

What is the real potential for music in the metaverse? As head of strategy, audio initiatives at Meta, Fred Beteille has plenty of opinions.
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AmazeVR raises $15m to build out its VR concerts platform

Are virtual-reality music concerts ever going to be more than a niche? Some of the early evangelists of that notion have already diversified beyond it.
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Poppy launches an ‘open-world fanclub app’ for mobile devices

Having recently become the first artist to use Roblox's new listening party feature, now she's getting her own 'open-world fanclub app' for iOS and Android.
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Meta may have sold more than 10m Oculus Quest 2 VR headsets

Meta launched its Oculus Quest 2 virtual reality headset in October 2020, in the days when the company was still Facebook.
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Roc Nation to launch ‘The Harder They Fall’ virtual experience

'The Harder They Fall' has just launched on Netflix: a Western film with an all-Black cast, and a buzzy soundtrack.
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Meta buys the company behind music VR fitness app Supernatural

Supernatural is the VR fitness app that launched in May 2020, licensing music from major labels and charging $19.99 a month for its workouts.
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Stageverse raises $7.5m and launches Muse virtual concert

In August 2020, we reported on Muse’s plans to launch a ‘Simulation Theory: Virtual Experience’ with virtual reality startup Stageverse. It was originally due to launch that autumn, but just over a year later, the...
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Facebook Horizon Workrooms puts meetings into virtual reality

So you say you're tired of Zoom meetings? What if you could do them in virtual reality instead, as a legless avatar? Thanks to Facebook, you can...
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Startup Cybr hosts WebXR virtual listening party for Grace Weber

Grace Weber is the first artist to test a new WebXR (browser-based AR and VR) platform called Cybr, developed by a startup led by former Universal Music Group exec Monica Hyacinth. Weber held a listening party for her...
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Soundr label launches with a focus on signing virtual artists

The boom in virtual influencers – computer-generated characters building audiences on the various social apps – has already crossed over into virtual music artists. Riot Games has launched several CG groups, for example,...
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Roc Nation buys tokens from Sensorium ahead of VR world launch

Startup Sensorium Corporation is preparing to launch its Sensorium Galaxy virtual world – or rather a series of virtual worlds, including some with music as their focus. It’s also persuading music companies to get involved...