Rapper T-Pain posted a curious tweet earlier in the week. He claimed that someone had launched the f—ktpain.com website (we can’t put the full title in here as some spam filters don’t like profanities), […]
Tag: Website
Posted inNews
Radiohead gather their archives in a ‘Public Library’ website
“Radiohead.com has always been a) infuriatingly uninformative and b) surprising. The most surprising thing to do next, therefore, is to suddenly become incredibly informative,” explained an announcement on Radiohead’s website yesterday. “So […]
Posted inSandbox
Sandbox Issue 233: Shopping Around: Making Online Stores Add Up
Lead: Working with D2C experts is one part of the business, but changes in how social media sites are structuring themselves can offer acts new ways to sell products to fans of all stripes. We look at where social platforms are being best used to sell merchandise, how casual fans (and not just superfans) can […]
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Sandbox 165: What’s Up, Doc?
Lead: Documentaries used to be ponderous 90-minute affairs, but now they are part of the “exclusive content” arms race, with digital services bankrolling them and chopping them into web-friendly consumable chunks. We look at how this is changing the way streaming services position themselves and what this new wave of original video programming will mean. Campaigns: Andrés […]
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Posted inMarketing, Sandbox
Sandbox 161 – Hit or Hype
Lead: The music industry runs on hype – but it takes great pains to disguise it and is distrustful of anything that is too explicit in what it is trying to achieve. Step forward Broken Witt Rebels, the band that media agency MEC is trying to break by “non-traditional” means. We speak to the team behind it all about what they did, why they did it and the impact it had. We also speak to a marketing expert to hear why they were not blown away by any of it.
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Posted inNews
Hot Chip reskinned their website for the UK election
The UK is waking up this morning to a comprehensive victory for the Conservative party in its general election. Yesterday, though, the polls were put to canny marketing use by […]
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MP3.com domain name being sold for ‘multiple millions of dollars’
Michael Robertson’s MP3.com was huge, back in the day. In 2013, how much is its domain name worth?
Posted inNews
YouTube launches subscription button for external websites
Google’s video service has launched a new tool for channel owners to sign up more subscribers: an embeddable Subscribe button that can be placed within their own websites.
Posted inNews
Beyonce finally tweets as new website goes live
Beyonce famously accumulated millions of Twitter followers despite her account never having actually posted a tweet.
Posted inSandbox
Sandbox issue 56: mobile conflict – apps vs web
Lead: Mobile conflict: apps vs. Web – We examine the need of artist apps verses mobile artist websites. Campaigns: featuring this fortnight’s activity from Fibes, Oh Fibes!, Nero, Spotify and Justin Bieber. Campaign focus: Plan B – Ill Manors, an example of a well structured music video roll out online. Tools: Signature Brew – marketing […]
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Posted inNews
Google’s GetMo tools help judge your website’s mobile-friendliness
We’ve been writing about the mobile web a lot recently, and specifically the issue of how artists’ main websites look and work when accessed from mobile browsers.
Posted inNews
GetGlue takes $12m funding for entertainment check-ins
Social startup GetGlue has announced a $12m funding round for its website and apps.