Tag: youtube music
YouTube Music now has more than 50m paid subscribers
It has been a while since YouTube announced how many premium subscribers it had: 30 million in October 2020. Now there's an update...
September 2, 2021
YouTube Music launches ‘Artist on the Rise’ in new countries
Hotly-tipped artist Zoe Wees has been named this morning as YouTube's latest 'Artist on the Rise' as part of its program focusing on emerging stars. However, the news around that is that the scheme is expanding to new countries:...
June 29, 2021
YouTube Music, Spotify and Deezer make new smartwatch moves
We don’t write that much about music streaming and smartwatches because it feels like a bit of a niche. It’s nice to be able to control or play music from your wrist, but not groundbreaking. Even so, we’re seeing a...
May 19, 2021
CD Baby’s YouTube Music revenues more than doubled in 2020
Distributor CD Baby says that it collected more than $125m of streaming revenues for its artists in 2020, which was 13.9% year-on-year growth. As in 2019, Spotify accounted for the biggest share of those revenues: 40% in...
March 5, 2021
YouTube Music to improve discovery of user-created playlists
YouTube’s chief product officer Neal Mohan has been blogging about some of the platform’s plans for 2021, including music. Mohan promised “more personalised mixes” based on activities and moods, as...
February 18, 2021
YouTube now has more than 2bn monthly music users
In mid-2018, YouTube said that more than one billion people visited it every month to consume music. Two and a half years later, that total has doubled to more than two billion. The new milestone has been announced this...
November 17, 2020
YouTube Music doubles down on personalisation features
We reported in September on YouTube Music testing some personalised 'My Mix' playlists, which followed Spotify's 'Daily Mix' template in offering people a suite of playlists based on different genres or clusters of their...
November 10, 2020
YouTube now has 30m music and premium subscribers globally
YouTube’s parent company Alphabet reported another big quarter yesterday. Despite the Covid-19 pandemic’s impact on the advertising market, Alphabet’s Q3 revenues were up by 14% year-on-year to $46.17bn,...
October 30, 2020
YouTube Music’s next online festival is the #FoundryFest
YouTube Music's #SOSFest last weekend has so far raised more than $1.8m to support NIVA's campaign to support independent music venues in the US. The company is already planning its next online festival though: it's called...
October 23, 2020
YouTube Music tests Spotify Daily Mix-style ‘My Mix’ playlists
Spotify launched its Daily Mix playlists in 2016 as a collection of personalised playlists based on different 'clusters' of a listener's musical tastes. Now it looks like YouTube Music is launching a similar feature. Tech...
September 30, 2020
Japanese artist Reol made $130k from a YouTube livestream
Can you make money from livestreamed music performances on YouTube? Japanese artist Reol certainly did: to the tune of $130k. YouTube's director of Black music and culture Tuma Basa revealed the figure in his appearance...
September 25, 2020
Applications are open for the MMF’s next manager accelerator
The Music Managers Forum (MMF) is teaming up with YouTube Music once again for its Accelerator Programme for Music Managers in the UK. Applications open today for the scheme's 2021 cohort, which will be its third year....
September 15, 2020