Tag: youtube music

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YouTube poaches execs from rivals to beef up its Nashville presence

In Music Ally’s recent report on country music and streaming, one of the key points was about the efforts that have been made by streaming services to build their teams on the ground in Nashville. Now they’re poaching...
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YouTube rolls out music features and tweaks its Trending tab

Little and often appears to be the approach being taken by YouTube to adding improvements to its YouTube Music service, now that it’s out in the world. The latest additions are audio-streaming and download-quality controls for...
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Can YouTube Music Premium make a dent in the market?

You will hopefully have seen our alert yesterday on the news that YouTube Music Premium is rolling out fully in 17 markets. You’ll also hopefully have seen our interviews with Lyor Cohen (YouTube’s global head of music) and director...
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Lyor Cohen on YouTube and the music biz: ‘We have a new love affair’

Fresh from a series of media interviews to promote the launch of YouTube Music Premium – including a chat with Music Ally – YouTube's global head of music Lyor Cohen gave a keynote speech at the Cannes Lions conference...
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Lyor Cohen on YouTube Music: ‘How do we actually grow the business?’

“This is about where we are – not we, YouTube, but where the industry is – and how do we move forward? And to me that’s the key: how do we elegantly move forward as we are transitioning from 18 years of decline,...
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YouTube Music rolls out: ‘Leading with audio is the key for us’

YouTube Music Premium, the new subscription tier for Google’s video service, is launching fully in 17 countries today, including 12 additional markets to the five that were announced in May. The UK, Germany, France,...
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Confirmation: YouTube Music to relaunch on 22 May as $9.99-a-month service

There has been chatter for months about YouTube’s plans to revamp its music-subscription offering, with the company’s head of music Lyor Cohen talking regularly about the strategy to roll YouTube Red and Google Play Music...
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YouTube Music app makes its debut in the US

YouTube’s collection of spin-off apps has expanded from two to three, with YouTube Kids and YouTube Games joined on the app stores – in the US alone for now – by YouTube Music. Announced recently alongside the new...
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Google rolls out 90-day freebie to All Access Music

Google has sold “millions” of its Chromecast TV dongles since the device launched a year ago as an easy way to “cast” music and video to the nearest television. Google celebrated that one-year anniversary yesterday...