Tag: youtube music
YouTube unveils ‘Bumper Machine’ tool to create six-second ads
YouTube has launched a couple of new ways to advertise on its platform, which may be of use for artists or smaller labels who are lacking the time and resources for creating and editing video ads. One of them is called Bumper...
May 16, 2019
Report claims Google has 15m paying music subscribers
Google hasn’t revealed how many paying subscribers its YouTube Music subscription service has, and it’s been a long time since we saw any numbers for its existing Google Play Music. Now Bloomberg has tried to plug that...
May 9, 2019
YouTube Music app has been downloaded 15m times in India
Google’s parent company Alphabet announced its quarterly financial results yesterday, and they included an update on how the YouTube Music app is doing in India, where it recently launched. “Since launch, the YouTube...
April 30, 2019
YouTube Music launches free, ad-supported tier for Google Home speakers
Reports earlier this week that Amazon was preparing to launch a free music-streaming tier for its Echo smart speakers sparked a drop in Spotify’s share price. So what effect will today’s news that YouTube Music is launching...
April 18, 2019
YouTube Music hits 3m downloads in one week in India
The top bosses at YouTube, including CEO Susan Wojcicki and global head of music Lyor Cohen, are in India to mark the launch of YouTube Music there, announcing the app has been downloaded 3m times in its first week. (In comparison,...
April 9, 2019
Google steps up artist migration from Google Play Music
It’s no secret that streaming service Google Play Music will be shutting down, as its parent company concentrates its energy on YouTube Music. The process of phasing out the older service is stepping up, with the closure...
April 4, 2019
Nigerian artist Burna Boy gets a YouTube Artist Spotlight
Afrobeats artist Burna Boy is the latest musician to get a ‘YouTube Artist Spotlight Story’ produced by Google’s video service. He’s the first Nigerian artist to be chosen as an ‘artist on the rise’ by YouTube...
March 27, 2019
YouTube Music expands to India and more Latin American countries
YouTube is already the most popular music-streaming service in India by some distance, thanks to 245 million active users for its main service there (a number from last August) and a huge catalogue of film-music videos. That’s...
March 13, 2019
Spotify has a new deal with Samsung… but so does YouTube
Spotify has been Samsung’s ‘go-to’ music-service provider since a deal struck last August. Now the two companies are expanding their partnership. Spotify’s app will now be pre-installed on “millions” of new...
March 11, 2019
YouTube poaches execs from rivals to beef up its Nashville presence
In Music Ally’s recent report on country music and streaming, one of the key points was about the efforts that have been made by streaming services to build their teams on the ground in Nashville. Now they’re poaching...
October 30, 2018
YouTube rolls out music features and tweaks its Trending tab
Little and often appears to be the approach being taken by YouTube to adding improvements to its YouTube Music service, now that it’s out in the world. The latest additions are audio-streaming and download-quality controls for...
September 24, 2018
Can YouTube Music Premium make a dent in the market?
You will hopefully have seen our alert yesterday on the news that YouTube Music Premium is rolling out fully in 17 markets. You’ll also hopefully have seen our interviews with Lyor Cohen (YouTube’s global head of music) and director...
June 19, 2018