Games giants come together as Take-Two buys Zynga for $12.7bn
In its heyday, Zynga was a big disruptor in the games industry, riding the popularity of its FarmVille franchise all the way to a high-profile IPO.
January 11, 2022
Zynga is launching a new music-themed game… only on TikTok
Social games publisher Zynga has found a fascinating partner for its latest title. Its new music game Disco Loco 3D will be exclusively available on TikTok: the first HTML5 game to appear on the service. The game will...
November 10, 2021
A tale of two mobile games firms with Zynga and King financials
Two of the most high-profile social games publishers, Zynga and King, published their latest financial results yesterday. Zynga posted revenues of $192.5m and a net loss of $45.1m in the fourth quarter of 2014, while King...
February 15, 2015
The Killers team up with Zynga for FarmVille 2 promo
A musician releasing a song through FarmVille? 2011 called: it wants its digital marketing campaign idea back! But enough scepticism, for this new example is for charity. The new single by The Killers and Jimmy Kimmel –...
December 16, 2014
Not-so-sweet Candy Crush Saga financials for games firm King
Has the bubble burst for the world’s most lucrative mobile game? Publisher King announced its latest quarterly financials yesterday, fuelled by Candy Crush Saga. On the surface, the numbers are still startlingly big:...
August 18, 2014
Zynga has lost 63% of its players since summer 2012
Zynga was the top dog in social gaming not so long ago, dominating Facebook with FarmVille and other games.
March 20, 2014
Tech financials: Samsung, Amazon, Microsoft, Zynga
Yesterday was a very busy day for technology companies' financial results, with Samsung, Amazon, Microsoft and Zynga all revealing their latest numbers.
October 25, 2013
Zynga has lost 33m daily active users in the last year
Social games giant Zynga announced its latest financial results last night, and they reveal more tough times for the FarmVille firm.
July 26, 2013
Zynga CEO steps aside as social games giant seeks revival
The rise and fall of Zynga is emerging as one of the great cautionary tales of the internet industry. Rapid growth from its Facebook social games, an IPO at a valuation of $7bn in December 2011, and then two years of hard...
July 2, 2013
Zynga’s decline continues with 520 more layoffs
Zynga was the giant of social games a couple of years ago, but as that business tilts more towards smartphones and tablets, the company is struggling.
June 4, 2013
Yahoo tipped to buy Tumblr for as much as $1bn
This is all just speculation for now, but it's very interesting: Yahoo is reportedly in talks to buy blogging service Tumblr for what AdWeek suggests could be up to $1bn.
May 17, 2013